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Ref: codehim.com
On-page SEO starts with keyword research. You must first identify your target keywords to know which search terms to optimize your content.
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The process is described in detail in our keyword research guide, but here is a quick summary for easy reference:
Find keywords – by analyzing your niche using a tool, you can create a list of keywords to target in your content. This will include seed keywords, long-tail keywords, trending keywords, and keywords your competitors are using in their campaigns
Analyze keywords – for each keyword in your list, examine the search intent, keyword difficulty, and search volume to determine if it’s a good candidate for your website.